AU Baby Blankets Net Worth 2025 Update (Before & After Shark Tank)

AU Baby Blankets, a sustainable baby blanket brand, was started by Alexandra Ulmer in 2019. In February 2024, they appeared on season 15 of Shark Tank USA and made a deal with Kevin O’Leary for $80,000 for 35% equity.
The show gave more visibility for this product in the market. Following their pitch, the company received a significant number of new orders.
If you want to buy their products, you can simply head to the Company Website. They deliver their products within as well as outside the USA.
As of 2025, AU Baby Blankets’s net worth is $250,000. In 2023, the company made $38,000 in sales. They are projecting $100,000 in sales.
AU Baby Blankets Net Worth
Net worth | $250,000 (2025) |
Annual Sales Revenue | $100,000 (2025) |
Lifetime sales | $138,000 (2024) |
Investor | Kevin O’Leary |
Investment | $80,000 for 35% equity |
Founder | Alexandra Ulmer |
Employees | <10 |
AU Baby Blankets Pitch on Shark Tank
Product | A sustainable baby blanket brand |
Episode | Season 15 Episode 13 |
Founder | Alexandra Ulmer |
Asked for | $80,000 for 25% equity |
Company name | AU Baby Blankets |
Final deal | $80,000 for 35% equity |
Shark | Kevin O’Leary |
Location | Portland, Oregon |
Don’t miss these products from Season 15
AU Baby Blankets Founder
Alexandra Ulmer founded AU Baby Blankets in 2019. A professional in the Fashion and Wellness industry, Alexandra has always wanted to use her passion to do exciting things. At the age of 18, she moved to London to learn knitwear design. After years of training, Alexandra started a successful business, merging her expertise and passion. AU Baby Blankets’s founder, Alexandra Ulmer’s net worth is around $250,000.
Key accomplishments
Year | Accomplishment |
2024 | The company now has an expanded product line, including Cashmere Cloud Collection, cashmere and merino wool, and the elegant Sawa blanket. The company is well-recognized for its sustainable and non-toxic blankets for babies. The company was featured on Shark Tank and secured a deal. |
Conclusion
From their beginnings on Shark Tank to their current status as a thriving business, they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for AU Baby Blankets and its continued success.