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Is it an exaggeration to say that everyone wants the perfect Instagram name? We don’t think so. After all, the perfect Instagram username means you have a name that’s unique, that people remember, and that represents who you are. Who wouldn’t want that?

However, the real question is, how do you find that elusive, perfect Instagram handle? Read on to find out.

How to Find the Perfect Instagram Username

1.Solidify your Idea

What is the purpose of your Instagram account? 

Is it a personal page? If so, your username should represent you and what you want to be known as. You can use your full name or a shortened version of it. Alternatively, you can come up with something that represents your personality or passions.

Is it a page for your business? Ideally, your username should be the same as your business name or directly related.

Is it a page dedicated to a specific niche? This option gives you the most creativity. You want to consider the niche you’re targeting and make the name interesting, so people click on it.

2. List Keywords Associated with Your Account

Once you know what you want your Instagram account to be about, you need to think about words representing what that is. Create a complete and comprehensive list of all the words that describe your idea. Additionally, you should consider looking up popular hashtags related to your brand.

3.Create Names from Keywords

Use your keyword list to brainstorm account names. Be creative and come up with interesting ways to incorporate the words that relate to you, your business, or your niche.

4.Test Out Your Name Ideas

Choose your favorite names from your list and then test them out to make sure they fit the perfect criteria.

To begin with, a memorable name needs to be easy to read and pronounce. Say your name options out loud and eliminate anything that is too hard to say or read at first sight.

Next, ensure your name isn’t too similar to names that already exist. You can check this by typing your name into the search bar and seeing what results crop up.

Additionally, you want to limit your symbol use to one underscore or one period. Anything more, and people won’t remember how to spell it. Also, Google treats things before and after a period as two separate words, so your page may be harder to discover.

Finally, consider whether the name you choose for your Instagram account can be used for a domain name. Consistency across platforms is key to building brand recognition, so it helps if your website domain is the same or similar to your Instagram handle.

5. Check Your Username’s Availability

According to Statista’s latest information, there are approximately one billion active users on Instagram. This means that there’s a good chance the name you want could be taken. Therefore, before you eliminate names from your list, you first need to check which ones are available. The easiest way to do this is to use a name checker like Brand Snag. This tool will allow you to test as many Instagram usernames as you want to see which ones are unused.

Things to Keep in Mind When Creating an Instagram Username

  • Keep it Simple: Instagram has a 30 symbol limit for Instagram handles. However, this doesn’t mean you should pack your name with keywords.
  • Keep it Unique: Don’t use any other page’s branding in your username—for example, Nike or Adidas.
  • Keep it Appropriate: Avoid using swear words, sexual innuendos, or taboos.

What To Do If Your Username is Unavailable

If you use a name checker and discover that the username you love isn’t available, you have a few options.

For starters, you can contact the account with the name you want and see if they’ll sell you the username. If that doesn’t work, you might want to think about modifying your username. For example, if your username is @petwalker, you could add your location. This would make your username @petwalkerhawaii. Or you could include a period or underscore between pet and walker, making the username @pet.walker. Lastly, you could add an article such as “the,” so the username becomes @thepetwalker. These are just a few of the ways you can modify your username, so the crux of it stays the same, but it’s unique to you.

Final Words…

The perfect Instagram username is unique, memorable, and represents the purpose of your account. However, given the over one billion Instagram accounts in existence, coming up with this ideal handle is no easy task. Fortunately, with a little patience, some creativity, and a name checker, you can come up with an Instagram name that you’ll be proud of.


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