Daymond John Reveals the #1 Mistake in Negotiations and How Smart Entrepreneurs Win Before They Speak
Daymond John says great negotiators win before they walk in by knowing their worth, preparing well, and never begging to be chosen.
In a recent Facebook post, entrepreneur and investor Daymond John shed light on an often-overlooked aspect of negotiation: the crucial importance of preparation and self-worth before you even enter the negotiation room. According to John, many people fail to secure deals because they adopt a mindset of desperation, entering negotiations hoping to be chosen rather than owning their value.
Daymond contrasts two types of negotiators in his insightful analysis: the desperate negotiators and the power negotiators. Desperate negotiators are characterized by their tendency to overpromise and rush into agreements for fear of losing out. They enter negotiations hoping they will be picked, which often leads to unfavorable outcomes.
In contrast, power negotiators walk in with options. They prepare extensively – researching their worth, running the numbers, and asking better questions. They exude confidence and are not afraid to say “no” or walk away if the terms do not meet their standards. This difference in mindset and preparation can significantly influence negotiation outcomes.
“The strongest negotiators always do their homework. They know their value and are prepared to walk away from a deal that does not serve them.”
– Daymond John
John emphasizes that in order to become successful negotiators, individuals must cultivate a sense of self-worth and understanding of their position. Preparation is a significant element that can empower individuals in negotiations. Those who approach negotiations with calm confidence, knowing their worth, can leverage that confidence to secure favorable deals.
He also brings attention to the courage needed to walk away. “Courage is critical in negotiations,” Daymond advises. Recognizing when a deal does not meet one’s interests not only shows self-respect but also often leads to better outcomes as it allows room for stronger offers or alternative opportunities.
For investors and negotiators alike, the key takeaways from John’s insights include:
- Preparation is Key: Knowledge of your market and understanding your value gives you a significant edge.
- Do Not Overpromise: Be cautious about commitments and understand your limits.
- Walk Away if Necessary: Be prepared to exit negotiations that do not meet your needs.
- Talk Less, Listen More: This can frequently unearth valuable insights and opportunities for the negotiator.
- Practice Self-Worth: Ensure that what you bring to the table is recognized and valued.
In summary, effective negotiation begins before you enter the room. Those willing to invest time in preparation, understand their worth, and embrace the courage to walk away from unfavorable deals are more likely to achieve their desired outcomes.
TL;DR (Too Long; Didn’t Read)
Daymond John stresses that effective negotiation starts before the meeting—know your value, prepare well, and never negotiate from desperation.