A Quick Guide To Real Estate Photography

Do you want to capture eye-catching real estate photos but don’t know where to begin? You’ve come to the right place!

Real estate is a fast-paced area of architectural photography. And once you’ve made solid contacts with a handful of local realtors, the potential of generating a steady income will likely become a reality. But first, you need to master the basic techniques including photo editing.

Coupled with the advice over at https://professionalrealestatephoto.com/, this guide will highlight exactly what you need to learn to make good real estate photography.

Essential Equipment

Lens

A high quality lens will play a significant part in creating the best real estate photography. Any professional will recommend a wide angle lens as these work to emphasize the depth of the room that you are shooting. While there are no strict requirements, you should look toward 10-22 mm and 12-24 mm for cropped sensor cameras, and  then 16-35 mm for full-frame cameras.

Camera

A DSLR camera is excellent for any real estate photographer. But before you purchase one of these cameras, you must note the ISO performance. High ISO is crucial for night shooting. You shouldn’t miss a single opportunity to show the property all lit up.

Flash

Flash is absolutely essential. A monolight or flash gun will only serve to enhance your photographs. It will compensate for low light and will also increase the brightness of your images. 

Tripod

Not only is a tripod great for long exposure shots, but it also provides stability to make your images appear more focused. You can also keep your camera at the same height between rooms to minimize distortion of any vertical lines in your photo.

Settings Of The Camera

If you want to take high quality images, you will need to figure out how to take the right kind of photo at exactly the right time. You must familiarize yourself with the settings on your camera to make this happen. This includes:

  • Shutter Speed: the length of time that light is exposed onto the camera sensor.
  • Focus: the sharpest part of an image.
  • Aperture: the opening in a lens where light passes through to enter into the camera.
  • High Dynamic Range (HDR): this is a method of merging images to generate a final photo.
  • ISO: your camera’s sensitivity to light.
  • White Balance: helps to balance the color temperature of an image.
  • Metering: allows modern cameras to reflect light and figure out the right exposure.

Lighting Considerations

Exterior Shot

The positioning of the sun is extremely important. As a result, it might be best to shoot when the sun is behind the building to prevent sharp shadows that might have an impact on the outward appearance of the architecture. Shoot at twilight with interior lights switched on to achieve a cozier feel. 

Interior Shot

The mixing of light temperatures is a challenge for interior shooting. Overhead light will provide a warmer light that will most likely clash with the cool, natural light that streams in through the windows. You should turn off all interior lights and use multiple long exposures and flashes to fill in the dark areas.

Rooms You Should Shoot 

Bedroom

Use wide-angle shots of each bedroom to make them look as bright and cozy as possible. Pick a particular feature that you would like to highlight. This could be a pattern on the wall or a piece of furniture.

Living room

You’ll want to keep this room looking airy and spacious yet also lived in. Experiment with different camera angles to achieve this look.

Bathroom

This might be challenging to shoot because of its generally small size.

Kitchen

The kitchen needs to be functional and clean with no additional products or clutter on the counter tops.

Dining area

You will want to find a good spot that has lots of natural light – if you can. This will highlight the available space within the room. 

Exterior

If you want to get some remarkable images of the property, choosing the right time of day is crucial. You’ll want to do this either at sunrise or sunset to really set your images apart.

Pricing

There are two main things that can have an impact on the rate you charge for your photography. This is the overall size of the property and its value. These factors have the potential to impact the intensity of your photography, which means it is a good idea to customize your rates to accommodate the nuances of each individual project.

Summary

These are just a few key things you need to think about when setting up to take the highest quality real estate photography. There’s plenty more to learn if you would like to master the craft, but this guide should set you on the right path. 

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