Content creation is a creative process that comes naturally to most creators. Some content creators start their journey without the prospect of making money. Because of their passion for their niche, creators continue creating content and educating followers. Content creators still need money to continue sharing information or entertainment, so how can they monetize their skills?
Depending on the platform you are using to share your content, adding a premium subscription can provide an extra income stream. Podcasters have used it, and it has proven to work wonders for content creators. Instead of providing unhindered access to podcasts, some platforms have allowed users to include ads on their content.
If users do not want ads, they can pay premium subscription fees to get uninterrupted access to the content. This can be one of the most successful website revenue streams for content creators, which they can use effectively. For example, you can have premium access to parts of a website with exclusive content. This monetization strategy is flexible and convenient for most creators using different platforms to share their content.
When writing or creating how-to video content, sometimes you might be forced to mention a particular brand by name. Perhaps because you like their workmanship or the results, but this is still promotional content. Instead of mentioning brand names without making extra cash, consider partaking in affiliate marketing. Leveraging affiliate marketing can boost revenue generated from content creation.
You can directly nudge followers in the right direction when making purchase decisions. In the process, you make a little bit of extra money from the affiliate program you’re in. Amazon has the most popular affiliate marketing program used by thousands of content creators globally. Signing up is easy. All you have to do is generate sales from your community and get a commission on each sale.
Leveraging public appearances
Being a content creator gives you a certain level of celebrity status, especially if you’ve got a significant following. In that case, leveraging public appearances can be easier because event managers might approach you to attend a certain event. In exchange, they might ask that you generate awareness about that event to increase ticket sales volumes.
Alternatively, creators can leverage public appearances by proposing to be speakers or hosts for events that bisect their niche and personal brand. You can leverage public appearances in a manner most effective for a personal brand of your kind.
If you provide helpful information worth getting paid for, consider doing continuity programs, especially in e-commerce. These programs allow creators to get money directly for sharing exclusive content. You can offer users a chance to receive exclusive content right into their email inboxes for a monthly subscription fee.
Being a member of this continuity program should benefit users greatly. Therefore, make the content as interesting and informative as possible to get more referrals and repeat customers. Also, price it reasonably considering the type of content you will be sharing.
Content creators associated with a particular sport can get brand sponsorship from popular names globally. For example, creators involved in extreme sports like freefall diving stand a chance to be recognized by brands like Redbull. This brand sponsors a variety of other sports such as mountain biking, dirt racing, etc.
Getting sponsored by a brand is similar to influencer marketing to a certain degree, just that you are not marketing specific products. Instead, you will be helping brands gain awareness. Other niches and brands do offer similar brand sponsorships. You can approach and propose to them your proposition.
Ad revenue generation
PPC ad campaigns are proliferating the internet and social media platforms nowadays. Many personal blogs with significant traffic can leverage ad revenue generation by allowing PPC platforms to run advertisements on their site.
Bloggers can make money based on the number of clicks an ad gets, but there are other advertising platforms available using different monetization strategies. These platforms allow bloggers to rent out space on their site for a month at a specific fixed rate. You can also run Facebook and YouTube ads on your video content to earn extra income. Creators can leverage so many other options to generate more revenue using ads.
Content creators can also use a video monetization platform to make money from their video content by hosting ticketed events or generating extra revenue with Advertising